I got a whole bunch, but I'll start with just three:

* Within the interface, the ability to delete keywords, ads, etc. via the search results screen - right now, from the results one must navigate to each keyword, ad, etc. in its respective ad group in order to delete it

* Ability to sort within the Editorial Status tab (by keyword, campaign, ad group, submitted / reviewed date, etc.)

* Within a campaign, the ability to set unique bids for multiple ad groups -- on one screen. Check mark all that you'd like to change, edit 'em all...

Anyone else?

1.) Especially now - an area within the interface to communicate known bugs and, ideally, an ETA for resolution.

2.) Show the dynamic keyword insertion tag when displaying the ad text in the ad group view, or within the Ad previews.

3.) If the alt text is capitalized, apply this capitalization against the dynamically inserted keywords in all instances. Right now, it's sporadic... sometimes capitalized in titles, but not in the descriptions.

- more than 1000 keywords in a group. (like old overture)
- more than 50 negative keywords.
- let me add more than 50 keywords at a time.
- billing: let me turn on and off 'auto recharge' whenever I want.